Top 5 Fashion Games on iOS in Nigeria - Q1 2024

The first quarter of 2024 has seen some interesting trends in the performance of the top 5 fashion games on iOS in Nigeria. Here's a closer look at the weekly downloads, revenue, and active user metrics for these popular apps.

Project Makeover experienced a varied trend in weekly downloads, peaking at 1.7K in the week of January 29. Weekly revenue saw a decline from $448 at the beginning of January to $124 by the end of March. The active user base fluctuated but remained relatively stable, closing the quarter at approximately 8.7K users.

Super Stylist Fashion Makeover showed an upward trend in weekly downloads, reaching a high of 1.4K in the week of March 4. Revenue remained modest, peaking at around $15 in mid-March. The active user count steadily increased, peaking at over 10.7K in early March.

Love Paradise - Merge Makeover had a mixed performance with downloads, peaking at 1.1K in the week of February 26. Weekly revenue showed slight fluctuations, ending the quarter at $19. Active users saw a gradual increase, reaching just over 4K by the end of March.

Merge Studio: Fashion Makeover experienced a significant decline in weekly downloads, starting from 1.5K in early January and dropping to 170 by the end of March. Revenue remained low, with a slight peak of $11 in early March. Active users fluctuated but ended the quarter at approximately 4.5K.

Dress Up Stylist- Fashion Game had a relatively stable performance in weekly downloads, peaking at 525 in mid-March. Revenue remained minimal, with a slight increase to $7 in early March. The active user base remained consistent, closing the quarter at around 5.1K.

These insights are derived from Sensor Tower data, where more detailed analytics and trends can be explored further.